Circle Around the Requirements
by in Feature Articles on 2014-07-29Bakdar was the only technical person at PromoCorp, a marketing company. When someone finally launched a technical project, he was ready. The product was a cutting-edge web-to-print technology, in which Joe User could easily upload an image of his plumbing company’s logo onto a mock-up of a pen, and send it to PromoCorp with his order. It would save time, money, and provide a revenue stream for PromoCorp. The project was big, the project was technical, and the project was the attractive sort of thing that made careers. Bakdar was over the moon.
It was a brilliant idea, with one problem. PromoCorp didn’t have the internal resources to create the web interface on their own, so they contracted a third party, Weblutions, to do it for them. Bakdar was the liaison between the two, tasked with making sure things went smoothly. The interface between Weblutions and PromoCorp was supposed to import the images from Weblutions so that they could be emblazoned onto things like crappy t-shirts nobody would ever wear. The finished goods would then be returned to the customer who initiated the request.